December 22, 2022

East Asia Super League (EASL) Secures Lead Investment  From Crest Sports and Entertainment in Series C Funding Round

00 读取分钟数

East Asia Super League (EASL) Secures Lead Investment  From Crest Sports and Entertainment in Series C Funding Round

撰写者

EASL

East Asia Super League (EASL) Secures Lead Investment  From Crest Sports and Entertainment in Series C Funding Round

Lead investor tips off USD 40 million round used to fuel aggressive expansion of EASL

East Asia Super League (EASL) has announced securing funding from the lead investor inits Series C round, Crest Sports and Entertainment. This new investment is an important milestone in EASL’s fund raising history, showing confidence from a variety of strategic, value-added investors, including Raine Venture Partners, and current and former NBA players, including Baron Davis, Metta World Peace, Shane Battier and Jalen Green. 

On December 7, EASL unveiled EASL Champions Week, its five-day, 10-game regional championship, featuring the best teams from the Japan B.LEAGUE, Korea KBL, Philippine PBA, Chinese Taipei P.LEAGUE+ and the EASL-seeded Bay Area Dragons, coached by Australian coaching legend and Olympic medalist Brian Goorjian, which is a diverse face of Chinese basketball, featuring top players from Mainland China, Hong Kong and the Chinese diaspora. EASL Champions Week is EASL’s first major event following the COVID-19 pandemic and has garnered massive media attention and fan anticipation recently. 

“East Asia Super League is honored to receive financial backing for its growth from an experienced strategic investor such as Crest Sports and Entertainment on our journey to become one of the top three basketball leagues in the world by 2025 in terms of fan base and commercial revenue,” East Asia Super League CEO Matt Beyer said. 

Crest Sports and Entertainment's investment in EASL additionally brings Asian sports industry excellence and expertise as the owners of one of Australia's top National Basketball League (NBL), the Illawarra Hawks. The fund’s Series C lead investment tips off a total USD 40 million funding round EASL is aiming to close by March 2023 to back expansion of its home-and-away competition format beginning October 2023. 

“East Asia Super League has built an unrivaled brand from scratch in a short time. Our leadership in this round reflects our confidence in the incredible growth opportunities associated with top-quality basketball media entertainment in Greater China, Japan, Korea,the Philippines and beyond, including the opportunity to bring the best Asian basketball to the world,” said Jared Novelly of Crest Sports and Entertainment.

Key features of Crest Sport sand Entertainment's investment include exclusive rights to a create an EASL-branded, high-performance youth academy in Australia, attracting the top up-and-coming players from across the Asia-Pacific region.  

The funds will be channeled toward the expansion of EASL’s competition into a home-and-away pan-regional championship format with eight teams beginning in October 2023, expanding to 16 teams in October 2024, adding in Mainland China and potentially other geographies, in addition to the production and distribution of new and engaging entertainment content for its rapidly expanding majority Millennial and Generation Z fanbase.   

  

For more information about EASL, please go to www.easl.basketball.

Subscribe to our Newsletter and get the latest

谢谢!您提交的内容已收到!
哎哟!出了点问题。

标签

未找到任何物品。

更多新闻

清除

谢谢!您提交的内容已收到!
哎哟!提交表单时出了点问题。
Hiroshima Dragonflies Advance to Championship Game After Defeating New Taipei Kings in Final Four Semis
Hiroshima Dragonflies Advance to Championship Game After Defeating New Taipei Kings in Final Four Semis

7 Mar

Hiroshima Dragonflies

New Taipei Kings

FINAL FOUR SEMIFINALS GAME NOTES: Ryukyu Golden Kings (5-1) vs. Taoyuan Pauian Pilots (4-2)
FINAL FOUR SEMIFINALS GAME NOTES: Ryukyu Golden Kings (5-1) vs. Taoyuan Pauian Pilots (4-2)

5 Mar

Ryukyu Golden Kings

Taoyuan Pauian Pilots

EASL Final Four 2025 Player To Watch: Jeremy Lin
EASL Final Four 2025 Player To Watch: Jeremy Lin

4 Mar

New Taipei Kings

EASL Final Four 2025 Player To Watch: Jack Cooley
EASL Final Four 2025 Player To Watch: Jack Cooley

4 Mar

Ryukyu Golden Kings

EASL Final Four 2025 Player To Watch: Lu Chun-Hsiang
EASL Final Four 2025 Player To Watch: Lu Chun-Hsiang

26 Feb

Taoyuan Pauian Pilots

EASL Final Four 2025 Player To Watch: Kerry Blackshear Jr.
EASL Final Four 2025 Player To Watch: Kerry Blackshear Jr.

25 Feb

Hiroshima Dragonflies

Lu Chun-Hsiang Named February POTM; Suwon KT’s Han, Four Chinese Taipei-Based Players Highlight TOTM
Lu Chun-Hsiang Named February POTM; Suwon KT’s Han, Four Chinese Taipei-Based Players Highlight TOTM

24 Feb

Taoyuan Pauian Pilots

New Taipei Kings

Suwon KT Sonicboom

New Taipei Wins, Kings Clinch Consecutive Final Four Berths
New Taipei Wins, Kings Clinch Consecutive Final Four Berths

13 Feb

New Taipei Kings

Meralco Bolts

New Taipei Kings Clinch Last Final Four Berth After Double-Overtime Thriller
New Taipei Kings Clinch Last Final Four Berth After Double-Overtime Thriller

13 Feb

New Taipei Kings

Meralco Bolts

Suwon KT Closes Out Regular Season With 94-81 Victory Over San Miguel, Beermen Drop To 0-6
Suwon KT Closes Out Regular Season With 94-81 Victory Over San Miguel, Beermen Drop To 0-6

12 Feb

Suwon KT Sonicboom

San Miguel Beermen

GAME NOTES: GROUP A — Suwon KT Sonicboom (2-3) vs. San Miguel Beermen (0-5)
GAME NOTES: GROUP A — Suwon KT Sonicboom (2-3) vs. San Miguel Beermen (0-5)

9 Feb

Suwon KT Sonicboom

San Miguel Beermen

Taoyuan Secures Last Final 4 Spot In Group A
Taoyuan Secures Last Final 4 Spot In Group A

6 Feb

Taoyuan Pauian Pilots

Taoyuan Pauian Pilots Clinch Final Four Berth After Win Over Hong Kong Eastern
Taoyuan Pauian Pilots Clinch Final Four Berth After Win Over Hong Kong Eastern

5 Feb

Taoyuan Pauian Pilots

Hong Kong Eastern

Taoyuan Clinches P. LEAGUE+ Playoff Spot, Eyes 2025-26 EASL Berth
Taoyuan Clinches P. LEAGUE+ Playoff Spot, Eyes 2025-26 EASL Berth

5 Feb

Taoyuan Pauian Pilots

賽事須知:A 組 — 桃園保安飛行員 (3-2) 對港東區 (3-2)
賽事須知:A 組 — 桃園保安飛行員 (3-2) 對港東區 (3-2)

3 Feb

Taoyuan Pauian Pilots

Hong Kong Eastern

Kenny Manigault Named EASL January POTM, Lin, McLaughlin Earn 2nd TOTM Selection
Kenny Manigault Named EASL January POTM, Lin, McLaughlin Earn 2nd TOTM Selection

27 Jan

New Taipei Kings

Hiroshima Dragonflies

Macau Black Bears

Hong Kong Eastern

未找到结果

请清除您的搜索并重试。

The Latest Stats From the Game

查看统计数据

Get Social

Subscribe to our Newsletter and get the latest

谢谢!您提交的内容已收到!
哎哟!出了点问题。

Watch all the games Live & Free

立即观看

产品合作伙伴

产品合作伙伴

产品合作伙伴

产品合作伙伴